Introducing Avid Amplification Manager: Boost Your Campaign Reach with Confidence
We’re excited to introduce the Avid Amplification Manager, designed to help publishers take their content campaigns to the next level by efficiently managing multi-channel off-network amplification. This tool not only simplifies the process of buying, automating, and optimising your amplification efforts but also enhances profitability and reduces the risk of human error, ensuring your campaigns run smoothly from start to finish.
How It Works:
With Amplification Manager, you can seamlessly plan and automate amplification across multiple platforms, including Facebook, Instagram, In-Feed, Social Display, and Apple News, giving you greater reach and engagement across all channels. The ability to automate ad sets during campaign implementation means your team can spend less time on manual setup and more time on optimising and refining content to achieve the best results.
The tool also provides access to over 1,000 data segments that you can overlay on your amplification campaigns, allowing you to target your ideal audience with precision. By uploading your own benchmarks and data sets, including custom audiences, you can ensure your campaigns are tailored to deliver the results your advertisers are looking for.
Key Benefits for Publishers:
- Confidently Set Deliverables: Quote guaranteed deliverables with accuracy to your advertisers and partners, using the Manager’s robust forecasting capabilities to set realistic and achievable targets.
- Save Time & Reduce Errors: By automating ad set setups, your digital and ad operations team can save valuable time, significantly reducing the opportunity for human error in the process.
- Increase Deal Size: Use more channels to amplify your content, resulting in larger, more lucrative deals with your advertisers.
- Optimise Spend: With expanded audience sets, optimisation tools, and multiple amplification channels, you can reduce overall spend while reaching more of your target audience effectively.
- Focus on What Matters: Instead of spending time on tedious ad setups, your team can concentrate on optimising spend, analysing results, and improving content performance.
Why Use Avid Amplification Manager?
The Amplification Manager is all about making your amplification efforts more efficient, effective, and profitable. By offering a streamlined way to forecast, automate, and optimise your campaigns, it empowers you to focus on delivering the best possible results for your clients and partners.
Get Started Today: Explore how the Avid Amplification Manager can transform your amplification process and maximise your campaign’s impact across multiple channels!